What is Fulfiro?
Fulfiro is the operations layer for WooCommerce. It replaces the patchwork of spreadsheets, plugins, and shipping tools that most store owners piece together, and gives you one place to manage products, stock, orders, shipments, suppliers, and purchasing.
The problem Fulfiro solves
Most WooCommerce stores outgrow the built-in stock management quickly. You end up with a spreadsheet for inventory counts, a plugin for shipping labels, WooCommerce admin for order status, and email for supplier communication. Fulfiro consolidates all of that into one system -- built specifically for WooCommerce, not adapted from Shopify or generic ERP tools.
What Fulfiro does
- Syncs your WooCommerce products, orders, and stock levels in real time
- Tracks inventory with automatic reservations that prevent overselling
- Lets you fulfill orders and buy shipping labels without leaving the app
- Calculates reorder suggestions based on actual sales velocity
- Automates repetitive order handling with if-this-then-that rules
- Supports multi-location inventory, B2B order holds, and team collaboration
Who Fulfiro is for
Teams processing anywhere from a few orders per day to several hundred. If you are managing inventory in a spreadsheet, using one plugin for stock and another for shipping, or logging into WooCommerce admin to check order status -- Fulfiro replaces all of that.
How it works
You create an account, connect your WooCommerce store with one click, and Fulfiro imports your products and stock levels. From that point, changes sync in both directions: new orders placed in WooCommerce appear in Fulfiro within seconds via webhooks, and stock changes you make in Fulfiro push back to WooCommerce automatically. See Your First Sync for details.
Key concepts
- Organization -- Your business in Fulfiro. All data belongs to your organization. See Organization Settings.
- Store -- A connected WooCommerce store. You can connect multiple stores. See Managing Multiple Stores.
- Reservations -- When an order is placed, Fulfiro reserves stock so it cannot be sold twice. See How Reservations Work.
- Sync -- The process of keeping data aligned. Happens via webhooks (real-time) and scheduled background sync (every 15 minutes as a safety net). See WooCommerce Sync.
Next step: Follow the Quick Start guide to connect your store and fulfill your first order in under 10 minutes.